Sparing you the gory details, it has to do with someone not doing what they said they would do. Now, they said they would do this thing without any pressure, they made a committment. Well, as we all know, situations and feelings change, and, my friend and associate reneged. I said I understood, and I do, but its left a hole in my project and frankly, in my heart. We’re still friends but now it’s a bit different, sadly. I’ll get over it, people aren’t perfect. I still love my friend.
Beyond the emotional upset, which I could only express in the mildest of ways, I’m left to clean up the mess and fix something. There’s not enough time to do it right, and so, I’ve been compromised, and the result is a product that is less than it would have been.
It has me thinking about the integrity of one’s word. It’s a simple point I’ll make here about it’s connection to Innovation. Great products and services depend on trust in order to create and deliver. When trust is broken, when word is broken, processes, products, and teams, break down.
One of the reasons Gandhi was so effective, without guns, was because he was utterly reliable. The British hated him, but, knew that if he said there would be 10,000 people out for a peaceful protest, they knew, as sure as the sun would rise — they would be there. They trusted his word, and it made all the difference.
If you’re looking to innovate, start with doing what you say you’ll do. If you want to be extraordinary, start with taking extraordinary measures to keep your word.