Thinking
Up Magic
Companies
and Organizations
(In
No Particular Order)
Xerox
Mimi Merrick Porter
Introduction
Selling
CPS
Bottom
line results
Ideas
to reality
The
GEON Company
Ed Wiseman
Introduction
Business
description
CPS
importance in business
Define
your creative management structure
500
Managers working together
CPS
and Safety Improvements
Texaco
Thomas B. McMullen
Introduction
CPS
Results
Creativity
is important to corporate America...
Creativity
= Genius
No pain
No gain
Frito
Lay
Arthur B. VanGundy
Example
of success
David C. Morrison
How
do you merge CPS and productivity?
U.S.
Military
Sam Pickard
Examples
Creativity
in product management
Jim Denyes
Creativity
in the military
US
Commerce Department / Middle East
Sam Pickard
International
example
Air
Canada
Arthur B. VanGundy
Examples
of different techniques
World
Bank
Maurice Sterns
CPS
and teambuilding example
Jeep/Chrysler
Dr. G. C. Rapaille
Success
stories
Arthur
Anderson
Beverly Moore
Culture
Change