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Press Information
Jack's Notebook
Since it's release in 2007, Jack's Notebook has been read,
and passed around, by thousands of people. While it's too soon
to say it's a cult book many readers attribute personal success
stories to having read it and by following the creative problem
solving process it instructs.
Jack's Notebook is being
read by corporate innovation teams around the globe.
Readers
learn a deliberate creative process that can be used to solve virtually any
complex business challenge. Because it's written as a story, and a fast-paced
mystery/thriller, it reaches beyond the typical audience of
business readers and provide a powerful tool for people, people of all walks of
life, to use their own creativity to solve their problems.
"CPS" is a tool that's
been around for quite some time but training in the process is limited and
expensive. With Jack's Notebook, anyone can teach themselves a deliberate
creative process, a method that works. Gregg has been gratified to learn that
several universities around the USA, including Berkeley and St. John's, have adopted the book as required reading in
marketing and business development classes.
Read Jack's Notebook and
see how creativity can be the tool to realize your business and personal goals.
Independent Reviews of Jack's Notebook
Innovation Sparks,
Randy Haykin Innovation Blog
Randy Haykin uses Jack's Notebook in his UC
Berkeley Haas School course "Innovation, Creativity & The Entrepreneur"
"Fraley's really done something innovative
with this book"
Gary Dale Cearley,
Author and Columnist
"I think if Fraley continues to turn out such
work he could legitimately be considered a master of business fiction"
Elmer Hurlstone
blog on Marketing and Writing
Mystery
Novel+Textbook: "Jack's Notebook" a Review
"Jack's Notebook has every element of a good
mystery."
Rothacker Reviews,
Reviewing Most Excellent Books, Businesses and Folks
"Just when we think we're being
held spellbound by an interesting story, we're really being
taught how to creatively solve problems."
Blog Business World - Wayne Hurlbert
"A wonderful and ingenious business fable"
Corante IdeaFlow
(Renee Callahan)
"An elegant balance of imagination and analysis"
Innovate on Purpose (Jeffrey Phillips)
"...great introduction to a very sophisticated but
simple process"
Chicago Business Ledger Review
"This is one of the best business books I have
read...must reading"
Talk It Up!
(Heidi Miller)
"riveting"
Sabrina's Reviews
"Gregg Fraley creates characters that you care
about."
Blogger
News Review by Simon Barrett
"Try Jack's Notebook, it is a fun read for the
story alone, and who knows, you might even get an idea or three!"
Idea
Sandbox Post 2 Post Blog Tour
"entertains as it teaches..."
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